FIRST&DOWN is a premium athleisure wear brand that puts quality, comfort and style first. FIRST&DOWN was founded on the basis of feeling the fear and doing it anyway after the founder Rachel McCormack was diagnosed with anxiety during lockdown. The best way to break through your fears and grow, is living outside your comfort zone and Rachel started FIRST&DOWN in 2023 to do just that and inspire others along the way! Rachel strives every day to help others who are struggling and raise awareness and funds for mental health. Rachel donates a percentage of profits every month to Irish mental health charities. A 'first down' is an American Football term for the score achieved by a team who have kept possession of the ball by advancing and not surrendering to the opposition. Getting a first down has become a crucial test of strength for players. FIRST&DOWN aims to inspire others to test their strength, feel the fear, and follow their dreams.